• SOC 2 Type II
  • HIPAA
  • BAA available

The support & intervention platform for the GLP-1 economy

Acquisition gets them in the door. StickyHealth helps them stick around.

Your white-labeled patient app is there for people through the weeks that decide whether they stay. Your operator console reads the same signal and shows you who could use a hand and who is ready for what’s next — early enough to act on both.

Your brand, your store, your coach — on iOS, Android and web,
or embedded in your own app with our SDK.

  1. Retain patients longer
  2. Cross-sell enablement
  3. Boost your revenue

How much are you leaving on the table?

Active patients 5,000
Value created, annualized $3.17M

Customer acquisition is expensive & half your patients are gone by month five.

Most cash-pay patients churn at about four and a half months — and the steepest fall is in the first 30 days, when they need the most attention. Acquisition costs you the same whether they stay two months or twelve, so every extra month is margin on a patient you have already paid for.

half remainingStartM1M2M3M4M5M61234First 30 daysHigh touchmost neededStickyHealth helps patientsstick around longer
  1. 1Week 2Nausea arrives. Nobody to ask.
  2. 2Week 6The scale stalls.
  3. 3Week 10The reorder quietly doesn’t happen.
  4. 4Month 4.5The median patient is gone.

The median exit and the first-month fall are StickyHealth data. The curve between those points is illustrative.

You have more to sell. The hard part is knowing who is ready.

Most brands carry multiple offerings, and the patients who would say yes are already customers — the one whose energy is flat, the one asking what happens once they hit goal. That readiness shows up in a conversation, not on a campaign calendar, so the offer tends to go to everyone or to no one.

  • Timing — the opening is a moment, and it closes. A month later the same message reads as a sales push.
  • Fit — matching the right product to the right patient means knowing what they are on and what they are feeling right now.
  • Reach — a blast to the whole list is the most expensive way to find the few who were ready.

The upside is that you have already paid for these patients. Every second product they take is revenue with no acquisition cost attached — which is exactly what StickyHealth is built to surface.

Support for the patient. Action for your team.

One relationship generates the signal, and the same signal drives the play. The coach is both the support and the sensor.

STEP 1 — SUPPORT

An app patients actually open

A 24/7 coach through side effects, questions and motivation dips. Daily check-ins, habits, food and wearable data — all under your brand, on iOS, Android and web.

~5 sessions per week, per active patient

STEP 2 — DETECT

Drift caught weeks early

Adherence, symptoms, sentiment and engagement resolve into a retention and readiness read on every patient — scored nightly, not quarterly.

Behavioral signal, not billing data

STEP 3 — INTERVENE

One ranked queue for your team

Next best actions ranked by urgency and impact, routed to the right owner. A severe-symptom escalation always outranks a revenue offer.

Accept, decline or snooze — one click to act

The app

The console

Cross-sell opportunities

Grouped by what you'd sell · 5 candidates

Weight management → NAD+ Injection 3 candidates

Felix Lopez

Semaglutide · week 9 · engaged

He's reported feeling tired four times in two weeks, and NAD+ Injection is your energy & recovery product.

SYMPTOM → REMEDIATION ✓ Safe to offer — it doesn't cause tiredness
Send offer

Sable Stavros

Semaglutide · week 14 · engaged

Low energy in her last three check-ins, with steps down across the same period.

SYMPTOM → REMEDIATION ✓ Safe to offer
Send offer
Weight management → Sermorelin 1 candidate

Hugo Ingram

Semaglutide · week 6 · engaged

He's logged poor sleep on nine of the last fourteen nights, and Sermorelin is your sleep & recovery product.

SYMPTOM → REMEDIATION ✓ Safe to offer
Send offer
NAD+ & cellular energy → Longevity Protocol 1 candidate

Yuki Underwood

NAD+ · 11 months · highly engaged

She hit her goal, and asked her coach twice about what to do next.

PROGRESS + INTENT ✓ Safe to offer
Send offer
1 more candidate is in clinical review. Profile-fit matches wait for your clinician to sign off before they reach your team.
Max 2 open offers per patient Declined offers held back 90 days Evidence from check-ins, coach chats and connected health data only

Demo data.

Patients engage. Retention follows.

Engagement is the leading indicator. These are the numbers from our platform to date.

~2×
engaged patients retain about twice as well at 30 days
50%+
still engaged at week 8 — it plateaus, it doesn’t decay
~5
sessions per week, per active patient
+49
NPS, in-app survey

Most brands launch on GLP-1. The best ones don’t stop there.

Twelve programs and 132 medication products are already mapped, so a second offering is configuration rather than construction. Send us your catalog and we light it up.

Out-of-the-box programs

Take us for a test drive.

A fast pilot on a simple agreement. All the implementation work is on us. No work for you.

Talk to us
Back

Platform

Two surfaces. One brain.

The app owns the daily relationship, the console turns it into action, and the brain underneath is what makes either of them worth having.

The patient app home screen: a morning greeting, a wellness score of 78 up four points this week, hydration and step readings, the week's check-in streak, and a quick check-in asking how the patient feels today.

Patient app

A wellness app patients open every day.

A coach that answers at 9pm, a check-in that takes a minute, and a picture of their own progress worth coming back for — all under your brand, on iOS, Android and web. Everything they log becomes the signal your team works from.

Learn more
  • Three daily habits — log food, weigh-in and activity, and the daily check-in.
  • Coaching that changes behaviour — a 24/7 AI coach, goals and insights for lasting behaviour change.
  • A wellness score and five modes — Recovery, Baseline, Resilience, Optimization, Thrive.
  • Your store, built in — recurring through the app, scoped to your own catalog.
  • Wearables connected — Apple Health and Google Health Connect live, more to come.
  • Any brand, everywhere — iOS, Android and an embeddable SDK, white-labeled and live today.

It’s there in the moments that decide everything. The journey is won at 9pm on a Tuesday in week three — side effects flaring, motivation dipping, nobody to ask. Nobody can staff that. Ours is there every night, for every patient.

Deployed under your name and design — your patients never see StickyHealth. Live in production, SOC 2 Type II and HIPAA compliant. Screenshot from a real build.

Operator console

See who needs a hand, and who’s ready to buy.

Everything the app produces, in front of whoever should act on it — one queue, ranked by what matters most today, with a plain-English reason on every row. All of it computed from your patients’ real activity. Nothing is guessed.

Learn more
  • One ranked queue — next best actions ranked by urgency and impact. A severe-symptom escalation always outranks a revenue offer. One click to act.
  • Every action says why — a plain-English reason on every row, computed from that patient’s logged days. Never guessed.
  • Patient 360 — everything you need to know about a patient in one place: behaviour, symptoms, engagement and history, unified across your stack.
  • Retention — interventions that keep patients on program longer. The drift caught weeks early, and the play that turns it around routed to the right person.
  • Cross-sell — opportunities at zero CAC, surfaced from what patients themselves report, clinician-approved and consent-gated.

The Pulse tab, customer-operator view. Demo data.

Semaglutide0.25–2.4 mg/wkNauseaSmaller meals, ginger, fluidsFatigueNAD+ — if you sell itConstipationFiber, hydrationHair sheddingProtein target, biotinSevere, sustained nauseaRoute to the care team

AI brain

Anyone can rent the model. Nobody can rent the map.

Underneath both surfaces is a clinical map we authored by hand: every medication we support, the symptoms it tends to produce, when each one is expected, what helps, and the point at which it stops being routine. The statistics run first and the AI narrates the result — so the judgment is a lookup, not a guess.

Learn more

17,899

hand-authored clinical relation rows — not content a model generates on the fly

132

medication products across 26 molecules, with dosing ladders and titration schedules

78

symptoms mapped to remedies, with red-flag escalation rules on every protocol

NIH · FDA · Mayo

validated row by row against published references, over 3.5 years of calibration

Week 2

Nausea on semaglutide is expected here. The coach says so, and offers what helps — smaller meals, ginger, fluids — then keeps watching.

Week 6

The same symptom, severe and sustained, is no longer expected. The coach stops coaching and routes the patient to your care team in one message.

The point

That judgment is a lookup, not a guess. It is the difference between a chatbot and a platform — and it isn’t something you, or a developer, can stand up over a weekend.

A weekend with an LLM gets you…What we own
A prompt that sounds clinical
→
The clinical map — 17,899 hand-authored relation rows across 132 medication products: dosing ladders, side-effect profiles, red-flag escalation, validated against NIH, FDA and Mayo references.
Answers that sound plausible
→
Statistics before speech — a hand-built, false-discovery-corrected correlation engine. With fewer than seven days of a patient’s data it makes no claim at all.
Hallucinations found in production
→
Citations enforced in code — invented references are deleted before the patient sees them, PHI is scanned out, and severe symptoms end the coaching and escalate to your team.
The same advice for everyone
→
250+ calibrated values — every threshold a settled argument with real patient data, from step targets to the severity × duration escalation matrix.
No idea whether it’s actually safe
→
A 195-case eval harness — accuracy measured rather than assumed: 50% to 83% against ground truth, documented. The test code outweighs the product code.
Expertise that walks out the door
→
IP that compounds in the repo — three and a half years of it. Every correction is permanent, and every patient-day widens the gap.

We rent the model — that’s not the IP. The IP is the map, the measurement engine and the calibration record: the years a weekend can’t compress.

StickyHealth SDKiOS · Android · webYour own appwhite-labeled · live in 48 hoursThe app you already shipembedded · your navigationSame components. Same brain behind them.

SDK

Everything we make, available to build on.

Our own patient app is built entirely on our SDK — there is nothing in it you cannot have inside your product. Ship the whole experience under your name, or drop the pieces you want into the app your patients already have. Whichever route you take, it’s the same components and the same brain behind them.

Learn more
  • As your own app — white-labeled on iOS, Android and web, under your name and design. Most customers are live in 48 hours from the catalog they send us.
  • Inside your existing app — drop the coach, the daily check-in, logging or the store into the app your patients already have, inside your own navigation and on your own release cycle.
  • Whole, or in pieces — embed the full journey, or one surface at a time as you decide how far to go.
  • Built to be built on — over 300 published SDK releases across iOS, Android and web: a component library your engineers work with, not a black box they wrap.
  • Open to every segment — brands, clinics and platforms all choose the same way. Nothing here is reserved for one kind of customer.
Talk to us See integrations
Back

Company

A team of experts who have lived this problem.

StickyHealth is built and run out of Washington by people who spent their careers on patient journeys, health data and enterprise-grade delivery.

Steve Thompson

Steve Thompson

Founder & CEO

Steve was Chief Product Officer at OpenLoop, where every customer he met was struggling with the same gap: the months after the prescription, where nobody owns the relationship. Before that he led patient-journey data work at Accolade, and built and scaled products at Salesforce, Tableau and Microsoft.

He led the product pivot that became StickyHealth while serving as Miri’s Chief Product Officer — repositioning the platform from a general wellness companion into a coach for patients on direct-to-consumer medications — and then acquired it. It is a related-party transaction, and we would rather say so plainly.

OpenLoopAccoladeSalesforce TableauMicrosoftConcurCareRev
steve@stickyhealth.com

The people building it, shipping every week.

Dušan Dimitrić
Dušan “Dimi” Dimitrić

Engineering

Üveys Cengiz
Üveys Cengiz

Engineering

Joonas Soininen
Joonas Soininen

Engineering

Raquel Navarro
Raquel Navarro

Marketing

The people we turn to.

Mike Hilton
Mike Hilton

Advisor & investor

Co-founder of Concur, which he helped build from nothing into a category and a $8.3B acquisition.

Barry Padgett
Barry Padgett

Advisor

President and COO at SentinelOne, previously Chief Revenue Officer at Stripe.

Amy Kelly

Advisor

Founder and CEO of Miri, who built the wellness app StickyHealth runs on.

Talk to us See the platform
Back

Why StickyHealth

The box arrives. That’s when the hard part starts.

Direct-to-consumer wellness brands are excellent at the transaction. The months afterwards — where the patient decides whether any of it worked — belong to nobody.

The first ten weeks decide everything.

Week one is hopeful.

Week two brings the first side effect — and the first real question.

Week four, a question at 9pm.

Week six, the scale stalls and motivation could use a push.

Week ten is where good support shows up in the reorder.

4.5 months

is the median cash-pay run today. The steepest drop is in month one — which is also where a little attention pays back fastest.

StickyHealth data

Most of that happens weeks before it ever reaches billing. Which means there is a long, quiet window where showing up changes the outcome.

The medication ships. The relationship doesn’t.

  • Acquisition is where the money goes. Hundreds of dollars to win a patient, and then the weeks that decide whether they stay are unstaffed.
  • Nobody owns the middle. The clinician sees them at intake. Fulfillment sees them at reorder. In between, there is no owner.
  • Support doesn’t scale by hiring. A human coach available at 9pm on a Tuesday costs hundreds per patient per month. Nobody can staff that.
  • The second product never gets offered. The signal that would tell you a patient is ready is sitting in conversations nobody is reading.

Billing sees the cancellation. We see the drift.

Your systems are good at telling you what happened. The part that comes earlier — what is about to happen, while there is still time to shape it — isn’t captured anywhere.

Confirmed in your systems · transactional

  • Prescription refills
  • Purchases
  • Appointments
  • Cancellations
  • Billing events

Seen first by StickyHealth · behavioral

  • Adherence slipping
  • Side effects emerging
  • Motivation declining
  • Logging dropping off
  • Engagement fading
  • Readiness for something more

StickyHealth lives in the gap between the first order and the next opportunity. One relationship, held daily, that tells you what is coming while you can still do something about it.

Talk to us See the platform
Back

Who it’s for

One platform. Three segments. Limitless configuration.

Every segment gets the whole platform — the same app, the same brain, the same console, configurable to any medication you sell. What changes is whose name is on the app, whose catalog it runs, and whose team acts on what it finds.

DTC brands

Support past fulfillment.

Your own app on the cash-pay rails you already run, keeping patients supported through the weeks that decide whether they stay — and turning that relationship into retention and second-product revenue.

Your brandYour appwhite-labeled, or embedded with our SDKYour consolegrowth & retention
Learn more
  • Ships asYour app — white-labeled on iOS, Android and web.
  • The catalogYour products and programs, loaded from your own list.
  • The coach24/7 and medication-aware, under your brand, through the weeks that decide whether they stay.
  • RetentionDrift caught weeks before the cancellation, with the play that turns it around.
  • Cross-sellWarm opportunities surfaced from what patients themselves report. Your team decides whether to send.
  • Who actsYour growth and retention team, from one ranked queue.
  • ClinicalNo lift on your side. Severe symptoms route to your care team, and clinical judgment stays with them.
  • Live in48 hours, from the catalog you send us.

Clinics

Care between visits.

The months between appointments covered without adding to anyone’s calendar, and a queue that tells your front desk who is slipping and who is ready for what’s next.

Your clinicYour appwhite-labeled, or embedded with our SDKYour teamfront desk & care team
Learn more
  • Ships asYour app — white-labeled on iOS, Android and web.
  • The catalogThe programs you already run, loaded from your own list.
  • The coach24/7 and medication-aware, under your name, covering the months between appointments.
  • RetentionDrift caught weeks before they stop booking, with the play that turns it around.
  • Cross-sellWarm opportunities surfaced from what patients themselves report. Your team decides whether to offer.
  • Who actsYour front desk and care team, in the gaps between appointments.
  • ClinicalNo lift on your side. Severe symptoms route to your clinicians, and clinical judgment stays with them.
  • Live in48 hours, from the catalog you send us.

Platforms

A value-add engine to drive growth.

Add a branded support and intervention layer to every brand you power, from your own catalog — deeper retention for them, more revenue per account for you. Or embed the whole thing in your existing app with our SDK.

Youone configurationBrand A appwhite-labeled or embeddedBrand A consoletheir own teamBrand B appwhite-labeled or embeddedBrand B consoletheir own teamBrand C appwhite-labeled or embeddedBrand C consoletheir own team
Learn more
  • Ships asYour customers’ app — white-labeled per brand, or embedded in the app you already ship.
  • The catalogEach brand’s own catalog, from one configuration.
  • The coach24/7 and medication-aware, under each brand’s name.
  • RetentionDrift caught weeks early, surfaced inside each brand’s own console.
  • Cross-sellWarm opportunities surfaced per brand, from their own catalog. Their team decides whether to send.
  • Who actsEach brand’s own team, in their own console.
  • ClinicalNo lift on your side. Severe symptoms route to that brand’s clinicians.
  • Live in48 hours per brand.
Talk to us See the platform
Back

Beyond GLP-1

Most brands launch on GLP-1. The best ones don’t stop there.

A second program usually means a second build — new protocols, new symptoms, new escalation rules. That is what makes brands wait. On StickyHealth it is configuration, not construction.

Twelve programs, ready to switch on.

Every one of these already has its medications, dosing ladders, symptoms and escalation rules authored and validated. Nothing to build.

Weight management
Men’s hormones / TRT
Women’s hormones / HRT
Men’s sexual health
Women’s sexual health
Peptide therapy
NAD+ / cellular energy
Longevity
Hair
Skin
Sleep
Cognitive health
12programs mapped and ready to configure
26molecules across those programs
132medication products, by route and dose
78symptoms already authored across them

Send us your catalog. We light it up.

  • You send a list — your products, and what each one is for. A spreadsheet is enough.
  • We map it against the model — the symptoms that medication tends to produce, what helps, and where the escalation line sits.
  • It appears everywhere at once — the coach knows it, the store sells it, the console surfaces it as a cross-sell opportunity.
  • No build on your side — nothing to spec, nothing to ship, no engineering queue.

Patients targeted with a second product, at zero acquisition cost.

You already paid to acquire these patients. Reaching them again costs nothing. When someone tells the coach they are tired, not sleeping, or asking what comes next, that is a warm opening for something else you already sell — surfaced to your team with the reason attached.

Want to expand beyond GLP-1, or diversify away from it? You’re covered either way — the engine does not care which program a patient is on.

Talk to us See the platform
Back

Integrations

Interoperable by design.

StickyHealth is built to connect — to the applications your patients already use, and to the systems your business already runs. A smoother experience on their side, and more value out of the data you already have on yours.

Wearables

Whatever they already wear, already track.

Apple Health and Google Health Connect work the moment your app is live — nothing for your team to build.

Out of the box

Apple Health

Weight, sleep, steps and the rest of the synced health data land directly in the patient’s record and feed the daily read on how they’re doing.

Out of the box

Google Health Connect

The same picture for Android, so your Android patients are never a second-class cohort in the data.

Coming

300+ wearables

One integration that opens up the long tail of rings, watches, scales and continuous glucose monitors.

Business connections

The systems you already run.

These take a little implementation, which we do with you during the pilot.

Some implementation

Stripe

Purchase history flows in, so every patient record already knows what they bought and when — and confirmed second-product sales report back against the signal that produced them.

Some implementation

SurveyMonkey

Intake and outcome surveys come into the record rather than sitting in a separate tool, so sentiment lands next to behaviour.

Coming

EHR interoperability

Connecting to your record system so the coach and the console work from the same clinical picture your clinicians do.

Coming

Lab results

Panels read into the patient record to sharpen what we can say about whether a programme is working.

Embedded

StickyHealth can be anywhere you want your patients to be.

Ship it as your own app, or embed the pieces you want inside the app your patients already have — whichever suits you, on iOS, Android and web.

See the SDK

Talk to us See the platform

Talk to us

A few details, then we come back to you with a pilot plan.

We’ll only use these details to get back to you about a pilot — nothing else, and we never pass them on.